Writing for television, radio and new media

Item

Title
Writing for television, radio and new media
Creator
Hilliard, Robert L.
Date
2022-09-07T13:38:23Z
Date Available
2022-09-07T13:38:23Z
Date Issued
2015
Abstract
As with previous editions of Writing for Television, Radio, and New Media, revisions to this Eleventh Edition are based largely on comments and suggestions from users of the book—professors in colleges and universities and students and
professionals. I know that many professors who use this book as a text do not include some or many chapter subjects in their curriculum. For example, some institutions have separate courses for writing television dramas
or sitcoms, or for news and sports, or commercial advertising writing. The inclusion of Internet writing techniques and approaches in most chapter formats
may not be germane to those courses that concentrate specifically on broadcast television and/or radio. This book, however, is designed to provide coverage that is broad and deep enough to offer a selection of formats that will cover
the needs of almost any given writing course. Many beginning courses in media writing use virtually the entire book’s contents as a comprehensive introduction for the future professional writer. Other courses use this book as a menu, with
the user picking and choosing the contents that fit her or his needs and ignoring those chapters that are not relevant to the particular syllabus. This edition also continues to include suggestions for writing for diverse audiences such as racial and ethnic groups, women, children, and various lifestyles. Hopefully, this material will help students become more aware of the multicultural society in which we all live—an imperative for current and future professionals, who must understand the needs, concerns, and goals of all peoples and nations if they are to function effectively and contribute meaningfully to an increasingly shrinking world.
Identifier
9781285465074
Language
en
Publisher
Cengage Learning
Subject
Writing - Mass Media
Alternative Title
11th Edition
Type
Book